Welcome to MEDIAFACTOR!
As an independent media agency, we offer our partners professional media planning and the implementation of advertising campaigns in digital, print, TV and out-of-home.

Our services

Analysis & Strategy

A successful campaign requires, among other things, the analysis of your competitors, market environments and the identification of your target group. Using a broad data base, we develop individual strategies that are tailored to your products and your budget.

Media Planning

With our media planning we show you how you can effectively address your target group within the given budget so you can get an idea how many advertising contacts and which advertising media are necessary to obtain your campaign goal.

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Media Buying

Every penny counts. That’s why our ambition is to optimize your purchasing conditions and increase your return on investment. Thanks to our long-term relationships with all important publishing companies, you benefit from our high agency discounts which we happily pass on as savings to you in a transparent way of billing.

Full Service

From strategy and planning to the final campaign management, we will be your reliable and competent partner. By “full service” we fully understand being on your side of the team. That’s why we help you with the use of state-of-the-art media technologies and adequate reporting until the very end of the campaign.

Our Welcome Offer

Free Media Analysis

We would be happy to support your company in media planning and campaign implementation. To get to know us we offer you a free and non-binding media analysis to answer questions like: Which media suits your target group best? How many advertising contacts do you generate per campaign? Which media offers the most favorable contact prices for you?

Please contact us! We will be happy to send you an individual evaluation at short notice.

"Our work is geared to build sustainable brands and to support our partners in selling their products and services effectively."

Agency

Our customers

We are proud that we have been working together with many of our customers in a spirit of partnership and trust for years. They come from a wide variety of industries - including pharmaceuticals, e-commerce, tourism, FMCG, cosmetics, retail and many others. We like that it’s not just challenging but also incentivizes for us to constantly adjust our services to the new and changing market conditions.

Usually, clients who approach our agency are medium-sized companies which we support around media planning, media buying and campaign management. If you also need a competent hand in these kinds of issues, please do not hesitate to contact us!

Digital channels

For many years we have been implementing digital campaigns for companies from a wide range of industries. With our high-performance DSP/SSP/DMP technology we get programmatic access to all the important networks and inventories.

To implement native advertising, direct bookings and fixed placements is a consistent element in the planning of digital campaigns. We are also happy to support you with your social media activities. Customized reporting, the use of modern technologies, and our know-how complete our commitment to your advertising success.

Classic channels

“Classic channels” such as print, TV, radio and out-of-home are under growing pressure, though they still have high significance in the media mix of many advertising companies. Our media planning finds the channels and advertising media you need to reach your target group effectively and efficiently.

We’ve come a long way in building trustful business relations with all important media and publishing companies in Germany over the years. We’re here to take care of your entire campaign management according to your needs – from proposal preparation to delivery and final reporting.

Contact us

We would be happy to support your media planning and campaign management. We look forward to your non-binding inquiry!

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Contact

Alexander J. Lohmann

Managing Director

a.lohmann@mediafactor.de

Tanja Zimmermann

Digital Director

t.zimmermann@mediafactor.de

Christian Droste

Sales Director

c.droste@mediafactor.de